Navigating Your First SBIR Phase I Proposal: A Guide for Academic Researchers

The Small Business Innovation Research (SBIR) program is a critical funding pathway for many researchers in their journey toward commercialization. Designed specifically to support innovative research and development by technology-driven U.S. small businesses, the funds nurture American innovation and help drive economic competitiveness. For researchers, SBIR funds can provide substantial non-dilutive capital to move their innovative technologies from the lab to the marketplace, while maintaining their intellectual property rights.

SBIR / STTR Basics

America’s Seed Fund, which includes both the SBIR program and the Small Business Technology Transfer (STTR) program, are administered by the Small Business Association (SBA). There are many participating agencies including the Department of Defense, National Institutes of Health, Department of Energy, National Aeronautics and Space Administration, and the National Science Foundation. Each agency releases solicitations aligned with their mission and specific priorities. 

The first phase of SBIR funding, Phase I, focuses on establishing the technical merit, feasibility, and commercialization efforts of your proposed project. SBIR Phase I awards can vary in both award amount and timeline, but “as of October 2024, agencies may issue a Phase I award (including modifications) up to $314,363.” (SBIR.gov)

Photo of a person holding a lightbulb ; Successful SBIR Applications

Key Components for Success

Submitting a successful proposal takes research and time to clearly articulate your technological innovation and how it aligns with the requesting agency’s priorities and needs. While agency requirements vary, there are three common core strengths of an SBIR Phase I proposal:

  1. Is it innovative? If you can demonstrate that a solution like yours doesn’t currently exist, you will meet this criteria.

  2. Is it commercially viable? You must show a feasible path to market, which requires a thorough understanding of your end user or customer needs.

  3. Is your team capable? The team you include in your proposal and budget must have the skills, expertise, and experience to successfully accomplish your objectives.

Outside of the proposal narrative, there are other factors which can derail your chances of success. Common issues include not having a realistic scope for the budget request, not following instructions on the solicitation, and not including key required documents. Proper preparation, time, and review could mean the difference between an award or rejection of your funding proposal.

Key Takeaway

While the proposal development process is challenging, a winning proposal can deliver the funds necessary to transition your technology from the lab to the marketplace. With proper preparation and support, you can prepare a great proposal which highlights the potential impact of your innovation.

Deeper Dive:

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5 Questions to Consider Before Pursuing SBIR/STTR Funding